Guess what?
After almost two years of late nights, whiteboard scribbles, parent conversations, idea pivots, and quiet prayers, our SaaS baby is officially born.
Meet Kidemia – the newest member of the Adoza Visibility Company (AVC) family, and possibly the only baby that arrived fully equipped with personality types, learning insights, and a mission to raise confident children.
On December 26, 2025, Kidemia made its very first public appearance at the A’s Event Annual Christmas Family Hangout. And let’s just say… it didn’t crawl into the room. It walked in with confidence.
How Family Conversations Turned Into a Platform
Kidemia didn’t start as a business idea.
It started as family conversations.
As parents, educators, and digital solution builders, Shehu and Ruth Zubairu kept hearing the same questions from parents:
Why is my child bright but struggling?
Why is my child confident at home but quiet in school?
How do I support my child beyond grades?
The real problem wasn’t intelligence.
It was understanding.
“Kidemia was born to give children language for who they are — and give parents clarity on how to support them,” Ruth explains.
Shehu adds, “Our goal is to raise children who are not just academically sound, but self-aware, confident, and adaptable.”
And just like that, Kidemia moved from idea… to intention… to innovation.
When Children Met Their Smart Personalities
At the Christmas Family Hangout, Kidemia introduced its Smart Personality Quiz.
And children?
They loved it.
They weren’t being tested.
They were discovering.
Children laughed, focused, competed playfully, and proudly announced their results:
“I’m CreativeSmart!”
“I’m TechSmart!”
“I’m NatureSmart!”
“I’m PeopleSmart!”
Suddenly, learning wasn’t pressure.
It was identity.
The Shy PeopleSmart Moment
One of the most beautiful moments of the day came when a naturally shy child emerged as PeopleSmart.
The parent was surprised. The child was curious. The conversation that followed changed everything.
Ruth gently explained:
“A child’s current behaviour does not always reflect their core personality or potential.”
And that sentence alone reframed how many parents saw their children.
Kidemia doesn’t label children by what they currently show.
It reveals what they are capable of becoming.
Learning, But Make It Human
Kidemia is not about producing perfect report cards.
It is about raising:
- Confident thinkers
- Curious explorers
- Self-aware learners
- Emotionally grounded children
- And parents who finally understand how their child learns
It connects academic growth with emotional, social, creative, and cognitive development — because children are whole humans, not just exam results.
A New Chapter for AVC
For Adoza Visibility Company, Kidemia is more than a product launch.
It is a purpose expansion.
AVC has always built future-ready brands and communities. With Kidemia, that future now includes children — the leaders, innovators, and problem-solvers of tomorrow.
And judging by the reactions at the launch, this baby is already loved.
What Happens Next?
Kidemia is just getting started.
The roadmap includes:
- Digital learning experiences
- School partnerships
- Community learning engagements
- Deeper parent analytics
- And more ways for children to understand themselves early
Because when children understand who they are, they grow intentionally.
Final Thought
Kidemia is proof that sometimes, the most powerful innovations don’t start in boardrooms.
They start in family conversations.
And this one just grew into a platform.
Welcome to the world, Kidemia.
The future is already smiling at you.g future-ready brands, platforms, and communities across media, education, and digital products.